Magento Salesforce Integration Tutorial

Is Magento Salesforce integration possible? Is this process easy to implement? You better believe it.

Everyone has quickly fallen in love with Magento, the easy order processing and management system – produced by leading ecommerce company EBay. Everyone also loves the flexibility and programmability of Salesforce’s well-known CRM services. So, it’s inevitable that people will want to marry these two technologies together, in order to create a comprehensive system. This system not only receives and processes orders and purchases, but also instantly and effectively manages the accounts resulting from these purchases and orders.

You may have come across this article while searching warily online for an instructional document for “ways to achieve Magento Salesforce integration patterns,” You’ve probably ready that it’s either not possible, or can be done through some very difficult process. You should relax;  it isnot only is very possible, but it’s rather easy.

At one point, importing the data from one system to the next was a manual procedure that did not guarantee full accuracy and success. If you had a high volume of orders and a high volume of customers, the procedure became even more laborious and impractical. Magento-Salesforce integration was just a case of  wishing, “if only these two could integrate…”. But, the developers of these two systems have heard our please and have acted on them – in a very positive way – to create an easy and practical solution.

In the past, there were a few unofficial third party extensions for both Magento and Salesforce, through app exchanges, which allowed them to be tentatively integrated through relayed record send and receive actions. Unfortunately, these channels were not only unofficial, they were not secure.

With the release of Powersync for Salesforce, by the Magento developers, this all has changed. Powersync works with a number of Magento products natively, and is endorsed by both Magento and It offers a new level of security, stability and integrity (for transferred data) that the previous, unofficial integration attempts, could not provide.

Powersync is available in basic and professional services. Most users have reported almost no issues with installing this extension and synchronizing their Magento and Salesforce accounts. It is handled by a visual wizard that requires NO tutorials in order to operate.

The one issue, that my research has found, is a developers’ issue. They complained that most of the component files for this system are ioncube encoded, so they cannot be modified nor tweaked – in house – by a company’s development staff. While Magento provides excellent support to account for this, it is an issue that (as someone with developer experience can attest to) can be detracting, in the long run.

However, the fact that Powersync saves the once tedious, time wasting, “copy and pasting” of records across systems – makes it worth it. In addition, the security that this ioncube encoding provides, for record transfers (also guaranteeing their integrity), definitely makes up for this minor annoyance.

To sum up this Magento integration  Salesforce tutorial, it’s simply a matter of following an automatic process.  Installing the Powersync  extension in Magento and Salesforce is easy; the process is explained as its being installed (following the synchronization wizard). In the event that you do encounter any technical difficulties or confusion with it, support for the system is available. So don’t wait any longer, go for it!

Amanda is the Lead Author & Editor of Rainforce Blog. Amanda established the Rainforce blog to create a source for news and discussion about some of the issues, challenges, news, and ideas relating to Salesforce usage.