Salesforce Basics and The Standard Object

Salesforce basics and standard object represent that database tables that contains the information of your organization. The data model represents the accounts of organization and companies that are involved with your business like partners, customers and competitors. The objects that are created by you in Salesforce are called as standard objects and the objects that are created by you in the organization are called as custom objects.
All the objects are described in API but your applications only work with objects that you have been authorized to access. The programmatic access to these objects has been determined by the objects that are defined in your organization, your user permissions, your organization configuration, your data sharing model, access settings and other factors that are related to the object. The majority of the objects that are accessible through API are only read write objects but there are some objects that are read only.
This Salesforce basics fact is very important when the description for the object is provided to you. Salesforce comes with a large number of standard objects that are a vital part of Salesforce but you can also create custom objects as it is allowed by Salesforce. The Hands on Connect Application allows you to add large number of objects to Salesforce. You just have to select the object name for working with it. The two primary objects that are used in Hands On Connect are Contacts and Accounts (which was previously called as organization).
For additional information please reffer to creating custom objects in salesforce page.

The Salesforce Basics and standard object with the description is as follows

  • Accounts- companies or individuals that are involved in a business relationship. These can be partners, customers or competitors.
  • Contact- individuals within the accounts of the business
  • Opportunity– event or activity for revenue generation
  • Case– complete description of a problem which a customer may have raised
  • Solution– the description of issues and their resolution
  • Forecast – it is the estimated quarterly revenue of the organization
  • Document– these documents are stored in folders for use in business
  • Folders– it determines the access to all the documents
  • Report-it is the analysis of all the data that are stored in custom or standard objects
  • Dashboard– graphical data or groups of charts that are generated from the reports
  • Activity– it includes calendar events and tasks
  • Products– these refers to items that are sold to customers
  • Campaign- it is the marketing projects
  • Lead– the companies that are interested in your product.


Salesforce Basics and standard object can also include the following

  • Account contact role
  • account history
  • accepted event relation
  • account share
  • account partner
  • additional number
  • activity history
  • account partner
  • account number
  • announcement
  • apex page
  • apex class
  • assignment rule
  • attached content document
  • auth session
  • business hours
  • call center
  • business process
  • client browser
  • collaboration group feed
  • collaboration group member request
  •  community
  • contact history
  • content document
  • content version history
  • dashboard
  • email service function
  • email template
  • email service address
  • email status
  • forecast share
  • group member
  • mail merge template
  • profile
  • record type
  • task feed
  • task status
  • topic assignment
  • user profile
  • user share
  • user role

Amanda is the Lead Author & Editor of Rainforce Blog. Amanda established the Rainforce blog to create a source for news and discussion about some of the issues, challenges, news, and ideas relating to Salesforce usage.