Salesforce to help Nestlé create better customer journeys. Do more partnerships lie ahead?

Nestlé Waters has just announced its partnership with Salesforce in launching its Customer Engagement Center. The office for the Customer Engagement Center will be based out of Salesforce’s New York offices, in a lab-like atmosphere.   “Every conversation about beverages on a social platform represents an opportunity for us to engage with our consumers,” said

Can you feel the heat? July’s top Salesforce articles

It’s that time of the month again! July brought sweltering heat and weekend vacations, and fortunately a whole lot of great Salesforce articles as well. As usual, I’ve put together a list of what I believe to be the most relevant and useful Salesforce-related articles from around the web in July for your reading pleasure.

Did You Know? LinkedIn Sales Navigator Now Syncs With Salesforce

It has been announced that LinkedIn Sales Navigator  will be integrated with Salesforce and Gmail. The Sales Navigator tool was launched in 2014 with the intent of connecting salespeople with potential clients, by means of leveraging LinkedIn’s database of information. While in Sales Navigator’s previous form, salespeople would be required to track leads manually, targeting

A Salesforce Admin’s Life In 9 GIFs

Yes, dear friends and readers. Yes. I went there.   When a certain GIF manages to capture “that moment” accurately, the results are hilarious- and personally I just can’t get enough of them. So, in honor of awesome-short-looped-videos, I decided to go full-Buzzfeed in this one: this is Rainforce’s take on the site’s infamous GIF posts-

The Best of June- top 8 Salesforce articles of the month

This month’s list of top 8 Salesforce articles and posts is a very diverse one. Rainforce is essentially a blog for Admins, with some added content that deals with Salesforce implementations and tips to make this massive process easier. On this month’s list, though, I chose to include a couple of articles meant for Salesforce

5 Steps to Reversing your Salesforce Training Fortune

“CRM projects fail for a variety of reasons. In the North American market, a recent study estimates that over half of all CRM implementations fail to meet their objectives.” –CRMsolution.com. This stunningly high failure rate can be largely attributed to inefficient+ or non-existent training programs. So you’ve taken on a great new hire. They are

[INFOGRAPHIC] The 10.5 Commandments of Salesforce Users

Infographics are a great learning tool; they help information sink in a little better, and that certain thing we’ve heard countless times before but never got our heads around it, can finally be processed properly with a visual aid. A good infographic demands more creative input in the presentation of information to make it instantly

Salesforce Looking To Invest $50 Million in Startups

  Salesforce will now be investing $50 million into startups that use its Lightning app-building platform, otherwise known as the Lightning Fund. The company’s VC branch, Salesforce ventures will be managing this fund. This is in hopes that Salesforce will be able to foster an ecosystem of applications that use its cloud-computing platform.   In